Frequently Asked Questions
What is QuestionMoms.com?
QuestionMoms.com is a software solution that connects business owners, inventors and entrepreneurs with moms across the United States and Canada for research and market feedback.
How does QuestionMoms.com work?
Clients create a questionnaire using our guided template. The client selects their market by age, region or other qualification and pays for the service. QuestionMoms.com identifies QuestionMoms members of the target market by scanning the database of prequalified mom panelists. Emails are sent to the target market inviting the member to participate in the questionnaire.
Panelists who have completed a profile and have been verified receive the email notification and choose whether or not to participate. Participants follow the email link to a questionnaire and provide the client anonymous feedback. The panel participant then receives a cash payment to their account which is deposited through PayPal.
How is QuestionMoms.com different from free survey sites (like SurveyMonkey, QuestionPro, etc.)?
There are A LOT of differences, but the main difference is that QuestionMoms provides everything you need to conduct your market validation or collect honest feedback in one place. QuestionMoms is not only a survey creation solution, it is also a panel provider which means you do not have to find people to answer your survey.
What are the benefits of using QuestionMoms.com for market research and validation?
- Cost savings - Because we focus on assisting entrepreneurs and inventors, the cost per completed questionnaire is considerably lower than purchasing names from a research panel company.
- Speed - Whether you are working with a traditional market research company or trying to source your own respondents for your questionnaire, getting quality feedback is time- consuming. We greatly reduce the time in two ways: 1) we provide a template to help you construct your questionnaire so you do not need to be a market researcher or expert to get good answers, and 2) we maintain engaged participants to quickly respond to your request for feedback.
- Quality - We carefully recruit, screen and verify our panelists. We do not use outside lists or vendors to obtain respondents. Because our panelists are paid, they are engaged in the process and take the time to provide meaningful feedback.
Who runs QuestionMoms.com?
QuestionMoms.com is owned by InstantQuest, Inc., a technology company in Oregon. QuestionMoms.com was created by a mom struggling to get honest market feedback at an affordable price who discovered others were looking for the same thing.
Who can join the panel?
QuestionMoms.com is open to all moms living in the US or Canada, regardless of their ages or their children's ages. Whether you just discovered you are pregnant or have children who are grown and have children of their own, your maternal opinions are valuable to our clients. If you are not a mother and would like to be on a panel, you are welcome to join QuestionNation.com
How much can I make?
Most questionnaires pay $1.00 and take less than 5 minutes to complete. You can respond to as many or as few as you’d like. In addition there are other opportunities to earn an additional incentive.
How am I paid?
Upon completion of each questionnaire, you will be credited the dollar amount for that submission. You will see a running total on the left side of your screen. Whenever you achieve $25.00 or more in your account, you can request a cashout. All cashouts from the previous month are paid monthly on the 15th of the month. For example, if you earn $80 in November, you can click the cashout button under your account information on November 30th and receive payment on December 15th. If you do not cashout, your account will continue to accumulate and you can cash out in December for payment on January 15th.
Do I have to pay taxes on the money I make using QuestionMoms.com?
As a panelist, you are considered a contractor, not an employee. You are responsible for any tax implications you may have for participating in our panel. Please check with your tax advisor. All panelists who receive $600 or more will receive a 1099 from InstantQuest, inc./QuestionMoms and the information will be reported to the appropriate government agencies.
How do I join?
Please complete the registration process by clicking the Answer tab on the main menu. You will receive an email to confirm your registration. Once you confirm your email address, complete the registration questions. You will need a Paypal account because it is used for identity verification and for payment of your earnings. Once your account registration is complete, fill out the General Profile to help qualify you for specific questionnaires. Clients often choose their panels based on age, income and other criteria. Please answer completely honestly.
How do I know when there are questionnaires to complete?
When you qualify for a questionnaire, you will receive an email linking you to the questionnaire. The email will also include a time estimate and amount you will be paid for completion of the questionnaire.
What kinds of questions can be asked?
Our templates are designed to help you get useful feedback. The templates are based on current market research best practices and include a variety of question formats to keep the respondent interested and provide the highest quality feedback. You can customize the templates to suit your product, market and level of development.
How do I know what questions to ask?
Our templates make that simple for you. You will be guided through a series of questions which will be used to guide your questionnaire. Once you are finished, you can preview the final questionnaire before submitting it to the panel.
Can I include a photo of my product or idea?
Yes, we encourage you to include a photo, drawing or other image that illustrates what your product is and what it does. Photos should be no larger than 400x600 and no more than 1MB.
Can I include a link to my website?
You can include a screenshot of your website as your packaging or branding image. In the Questionnaire wizard, this is the second image you upload. The first should be an image of just your product. If your product is a website, app or other service, you can include two screenshots -- one as the product and one as the brand.
How do I know if I’m asking the right questions in the right way?
We make this difficult process easy for you. There are right questions and wrong questions to ask to get the information you need. You do not want to bias the responses or not get the information your business needs. Our templates are based on expert market research strategies. We’ve formulated the questions for you, so all you have to do is customize them to fit your market and research needs.
How many people will answer my questionnaire?
Our standard service provides 100 responses. You can choose more or less depending on your need.
How many responses do I need in order to know I have accurate results?
QuestionMoms.com is not designed for highly specific market research such as defining purchase frequencies by age bracket and geographical location. QuestionMoms is qualitative feedback designed to guide you through product development and marketing. We recommend 100 responses from your target demographic.
Can I select certain market segments to answer my questionnaire?
Absolutely. You can select market segments by age, income, childrens’ ages, etc.
How long does it take?
Depending on which demographics you selected for respondents, the entire process can take from a few minutes to a few days. More general demographics provide faster results, and more specific requirements mean a smaller pool of potential respondents, and, therefore, a longer lead time.
How much does it cost?
For a general questionnaire customized from our template, 100 responses from your target market, and final reports, the cost is $299, a fraction of the cost of traditional methods.
How are QuestionMoms.com panelists recruited and screened?
We recruit panelists from social media sites where moms gather to discuss parenthood, business, shopping, safety and other subjects important to moms. We are completely honest with our panelists and show them we value their feedback by paying them fairly for their time.
What if some of the panelists like my product and want to buy it or learn more about it?
At the end of every questionnaire, we ask the panelist if they are interested in more information about the product in the questionnaire. We can send an email to this entire group providing your website address and a small message from you. We would also be happy to share your link on our FaceBook fan page at www.facebook.com/QuestionMoms and in periodic newsletters we send to the group.
Do you give panelist information to the clients?
No. Clients never receive the names or contact information of a panelist without their individual consent. All responses and demographic information is stripped from personal information.
How do you protect the security of the ideas, concepts and products that are presented for feedback on QuestionMoms.com?
We recognize that your ideas are often highly confidential. To protect your Intellectual property rights and your security, we implement the following measures:
- Electronic NDAs - All panelists electronically sign a specific non-disclosure agreement prior to seeing information about your product or idea. Signing the agreement legally prohibits them from sharing the concepts they see with any third party.
- IP Protection Database - As an added measure, we archive copies of all NDAs, the contact information of the panelists and a copy of the questionnaire. This information is available for easy retrieval in the event of any potential IP infringement.
- Legal Experts - The founders of QuestionMoms.com regularly consult with IP attorneys on the latest developments with the site. The Advisor Board includes a legal professional who continuously reviews all processes to be sure our clients receive the highest level of protection for their ideas.
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